Shishi Clothing Marketing Turns To "Brand Life Hall"

Since the beginning of this year, Shishi, including Jim, CABBEEN, star, rich birds, men's wear, and other new and old brands have set up "brand life hall" and "brand experience hall" with different styles and large scale in some large and medium-sized cities throughout the country.

Through the interpretation of brand culture, more consumers will become "loyal fans" of brand clothing.

According to the statistics of Shishi textile and garment industry association, this year, Shishi brand enterprises set up "living hall" or "Experience Hall" not less than 300 in other cities.

After a period of accumulation, a number of brand clothing enterprises of Shishi have a larger number of terminal outlets.

With the increase of clothing brands and the intensification of competition, terminal outlets have become a new "winning point".

Shishi brand enterprises should move at times, and AI Dun Bao has introduced the advanced terminal network marketing system in Taiwan, and has set up the "brand experience Museum" in many one or two cities of the country.

In addition to these old brands, a number of leisure fashion brands such as Wolf Road, West manor and so on have also displayed great powers in terminal construction, attracting many young consumers.

"The competition in the post crisis era is more intense, and the victory of the terminal means the victory of the market."

As a person in charge of the Shishi textile and Garment Association said, many of the brand clothing enterprises of Shishi this year have made breakthroughs in the sales terminals. New consumers have been attracted by the "amplification and dissemination" of the brand culture, and the sales volume in the market has generally increased from two to 30%.