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Tianjin'S Clothing Brand Culture Promotion Campaign Gets Attention

2010/8/23 9:29:00 42

Recently, the Tianjin Jin chamber of Commerce and the Tianjin clothing trade association jointly sponsored the "Jincai Nei Tianjin - clothing brand culture promotion" campaign, which has attracted the attention of many consumers. Many readers express their unique views and suggestions on the clothing market and brand clothing consumption through the way of online interaction.

fashion

Degree and popularity need to be strengthened.

Tianjin

Brand clothing

Texture and workmanship are very good, but there is still a certain gap in fashion and popularity. Especially in women's clothing, compared with some brands in the south, the renewal speed is slow and the fashion sense is not strong, which weakens the desire of consumers to a certain extent.

Tianjin brand clothing also needs to be strengthened in the store service, especially some independent stores. Sometimes they go shopping and stroll around to try more clothes. The shop assistants will be impatient.

These are important components of brand culture construction. Imagine that if consumers can get considerate and considerate services every time they enter the shop, whether they buy or not, how can they not feel good about this brand?

Now, college students are shopping.

clothes

Almost all brands are covered.

Baleno

Giordano

Metersbonwe

Or some.

Sports brand

"Captive", on the one hand, these brands are moderately priced, and the other styles are more suitable for the needs of the students, but these brands are "face" and lack of characteristics all over the country.

The local clothing brands in Tianjin do not have enough advantages in the field of young fashion. Only a few brands that are involved in this field do not synchronize completely with the corresponding consumer groups in terms of updating speed and price.