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Dragon Brand Makes Overall Efforts To E-Commerce

2010/9/10 16:09:00 50

Online shop is actually

Electronic Commerce

A category.

In 2010, the domestic shoes brand long school business casual shoes began to make people "sit up and take notice".

In China's largest shoe shopping mall on B2C, the dragon business casual shoes not only increased the sale of many new channels, but also sold 100% kinds of leather shoes, leather shoes and high grade cloth shoes, which were made of genuine leather material, and the profits were very thin, but the sales volume was very amazing. The sales volume was very amazing, up to 200 pairs per day and more than 900 pairs at the peak.

What's more, some shoes have not been sold in dozens of dragon shop stores in all parts of the country, so we can see that the dragon brand has attached importance to the B2C shoe net.

For any brand, perfect sales channel construction is one of the indispensable factors for brand winning. The strategic layout of long-term vision determines the pace of development of dragon enterprise will go farther and farther away.

The Dragon School is convinced that the precise and efficient control of distribution network will not only ensure the timely launch of new products, but also seize the opportunities of the market and facilitate the long-term sustainable development of the dragon group.

It is understood that at present

Dragon brand

Has begun to make full efforts to e-commerce, and the preferred target of development is the largest B2C footwear mall in China.

Long Pao company official said, we hope that with the big platform of the shoe net, the dragon brand will be listed at an early date, and it is expected to squeeze into the international brand field in the coming years.

In fact, this is no accident. In 2010, there were several brands of water testing e-business. They also entered the shoe net with unique style charm, for example, the recent 2013 shoes (love your life) lovers shoes.

Talk about

2013 lovers' shoes

People can not help but ask: Why are these new people trying to sell their shoes in the market? According to experts, the first is that the reputation of the shoe net is good. The second is that the shoe net only buys genuine products, no fake products, and the quality of shoes is guaranteed. Up to now, no consumer has pointed out that the shoes sold by the shoe net have any quality problems, which is very reassuring for the consumers. The third is that the shoes sold by the shoe net are the lowest genuine price of the national B2C footwear website.

The leader of the shoe net once said that our starting point is centered on the interests of consumers, and the purpose of consumer service is to shoot the shoes net. We prefer to earn less than 20 yuan or more for each pair of shoes to retain new and old customers, and we are not willing to lose long-term cooperation opportunities for the sake of temporary benefits.

But the shoe net relies on the huge daily sales volume to make up for the losses.

As mentioned above, a large number of finished shoe enterprises have gradually entered e-commerce.

Experts pointed out that in 2015, all the shoe brands of the whole country could be pferred to e-commerce, or the double sale plan of developing physical stores and online stores.

According to incomplete data, there are 15% big and small shoe brands in the country before deciding on the electronic commerce of water.

Some of the small brands who have settled in the shoe net said that our brands, such as our unknown brands, can only be guaranteed by sales and brand publicity only in the biggest shopping mall in the country.