Ma Yun: Employee First
In my submission,
staff
First,
Customer
Second.
Without them, there would be no website.
Only if they are happy can our customers be happy.
On the list of Chinese Internet heroes, Ma Yun's name is indispensable.
At the age of 31, he gave up his superior teacher job and began his first venture in life. He experienced numerous failures. After ten years, 41 years old, Ma Yun ranked fourth in the "2005 Hurun IT fortune list" for 3 billion dollars. His Alibaba website became the largest e-commerce website in the world.
Ma Yun's success is seen as a legend. He has many classic quotes, which are liked by everyone, such as "men's appearance is often inversely proportional to his talent."
Even the young lady of the roadside shop talked about Ma Yun. She said Ma Yun said, "Ma Yun can succeed, and 80% of them can succeed."
It's hard to describe Ma Yun's appearance. Forbes magazine once described Ma Yun: "deep concave cheekbones, twisted hair, mischievous grin, a 5 foot tall, 100 pound boy."
But as Ma Yun said, its unique appearance is reflected in its unique talent.
He has a quick mind and quick thinking.
"This strange looking person has the same figure as Napoleon, and has the same ambition as Napoleon!"
Successful management
。
From beginning to end, Ma Yun did not fight alone.
One night in 1999, after a difficult choice, Ma Yun, who was determined to return to the south, gathered all the people in the group. They had been working with Ma Yun in Hangzhou and Beijing.
Ma Yun told everyone to prepare for the development of Hangzhou, you can choose to stay in Beijing to continue to develop, he is responsible for recommending good work, or follow Ma Yun back to Hangzhou to re start business, Ma Yun moved that all the team members chose him.
At that moment, Ma Yun burst into tears. He told himself, "my friend is not sorry, but I can never do anything that I'm sorry about my friends."
He treats his employees as friends forever.
Because Ma knew that it was these brothers who shared the difficulties and difficulties that made him successful today.
And the original choice of Ma Yun's founders has now become the core of Alibaba.
I believe that all Ma Yun's ideas on staff management will be inseparable from his understanding of the past.
Ma Yun always has some amazing remarks, such as when everyone is emphasizing that customers are God, he says, "I think employees first, customers second.
Without them, there would be no website.
Only if they are happy can our customers be happy.
And those encouraging words and encouragement from customers will drive them crazy to work, which also makes our website continue to develop.
The idea of employee first should be his experience of starting a business for many years, because only employees are the direct motive force for the development of enterprises and the creation of wealth.
Ma Yun can think about problems from the perspective of his employees, so that he can make employees feel empathy and belonging.
Because he knows that only by putting himself in the position of employees' basic needs and difficulties can employees love their company and work hard.
Only by taking human nature as the foundation, can employees' enthusiasm and creativity be stimulated, so as to form a positive interaction with leaders and promote the development of enterprises.
In terms of understanding employees' demands, Ma can always be superhuman.
When employees are procrastinating and employees ask for wages, such a series of problems arise, he thinks the reasons are not on employees, but on the boss.
The boss does not cherish employees, employees will not cherish products.
He tried to convince Entrepreneurs: "we must always understand that your value and product are not created by you, created by your employees. You have to let employees feel that I am not a machine, I am a living person."
If the employee's basic life support is not satisfied, he is not proud of his work here. He has no sense of achievement and no good income. It is impossible for him to be proud of you. So I think the problem is on the boss, you really serve the staff well, the staff will sincerely serve the customers well.
This is Ma Yun's way of employing people.
Ma Yun has to send a letter to his staff every year when he is about to celebrate the new year. This has become Ma Yun's habit.
At the beginning of the letter, it is always written: "all Ali people", and at the end of the letter, I always remember to say hello to the relatives of Ali family. No matter what the content of this letter is, you can feel that Ma Yun is saying this from his heart and feels his sincerity. Every Ali person seems to be his family or friend.
When some entrepreneurs embrace the dream of success, you may as well learn Ma Yun's point.
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