Elegant And Wu Hong: No Matter How Bitter &Nbsp, I Must Be Bright And Beautiful.

Wu Hong said, no matter what kind of setbacks encountered, or even been knocked down the first night, second days stand up, must be smiling face, life is such an attitude.

It sounds like a quack, but in front of you is a gentle, elegant and restrained lady.

The water in the mill is flowing in the office, and there is a faint fragrance from time to time.

This is a quiet afternoon, natural, simple, not exaggerated and noisy, quiet and tranquil.

Wu Hong Song breathed a sigh of relief. It was another year.

"No need to compete, to prove women with their own abilities.

Film actor - returnees - founder of advertising company

In the book of changes, it is said that "the hidden dragon is not used" and "the dragon is regrets".

Wu Hong believes that as a woman, she should be very good at taking proper measures.

"It's not that women want to be as strong as men, but to retain the grace and quality of women, I think the world will be balanced."

In Wu Hong's view, women have their own characteristics and advantages, and do not need to be stronger and stronger than men.

In a male dominated commercial society, the advantages of women need to be properly utilized. "Women's advantage in business is acuity.

We must use it well, otherwise it will be a double-edged sword.

Wu Hong was born in the beautiful coastal city of Dalian. His parents were soldiers.

Influenced by family, I have been interested in literature and art since I was a child, and graduated from film art academy. After graduation, I played an important role in many film and television works.

A good artistic accomplishment provides Wu Hong with unique touch and perspective for the understanding of business, communication and public relations, and provides the essence of nourishment for its subsequent entrepreneurship.

Now the new alliance public relations company she founded has opened a branch in New York and plans to open in London next.

Wu Hong said that she liked to practice yoga at ordinary times, so that she could calm herself down.

A peaceful mind is extremely powerful.

She believes that women need to cultivate a rational attitude for themselves, and also respect men or things.

At the same time, she believes that in today's society, women should make more loud noises, and perhaps women's leadership is underestimated.

This year, the Boao forum for Asia has set up a sub forum for women's leadership. Yang Lan, Zhang Xin, Deng Ya Ping and other famous female representatives participated in the discussion, which aroused great repercussions.

People are reflecting on the fact that women's leadership is underestimated.

Or is it a false proposition?

This is a world that needs balance, and the design and presenter of this women's leadership forum is Wu Hong.

Wu Hong believes that the strength of women in the world has begun to change. "We have made a small investigation. The number two women in China's state-owned enterprises are more than women. Men are leaders and master the general direction.

I think such a structure is not static.

You see, there are women presidents today, including women's CEO and many female principals.

The world needs balance, but ravines still exist.

Wu Hong said: "the Boao platform is an unofficial, more open and inclusive one, and a special forum for women leadership should be set up.

In today's economic and social development, women can play a great role in making people aware of the importance of this value.

In addition, I once saw a report that Davos ignored women and thought Davos was a man's club without giving women space.

Under the impetus of Wu Hong, Boao gave women a space, and several outstanding women invited to Boao also provided a unique self examination and reflection. Their views were sent to Tencent micro-blog by the Tencent financial editor who was broadcast live. After more than a month, they were still being rebroadcast and shared by netizens.

Wu Hong is very satisfied. Boao is very satisfied.

Win win, in fact, Boao ten years, Wu Hong ten years, is it not a win-win?

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Nowadays, many professionals have compared the Boao forum for Asia with the worth forum.

Ten years ago, this is hard to imagine.

At that time, China's financial sector did not have an international economic forum, which seemed to know only Davos.

A group of people began to prepare the Boao forum for Asia in order to make Asia speak louder in the world.

Wu Hong is the original participant of the Boao forum.

At that time, Boao was only a small fishing village, coconut wind and beaches, quiet and sweet, and the Davos town with skiing shrines had similar characteristics.

"We have spoken to many speakers and entrepreneurs. There is such a place that few people know that some people once read Boao into a turtle."

Yes, Boao started from scratch, and Wu Hong became a public relations man from advertisers.

Wu Hong was an early entry into the field of business and communication after China's reform and opening up.

She founded the channel advertising company in 1994. After two years of establishment, she became one of CCTV's top ten advertising companies.

The early planning and publicity tasks of the Boao forum fall into the hands of Wu Hong's small team.

Wu Hong and the other three sisters set up a working group to start a new trial. "Really from scratch, from Logo design, website building, to issues, I have participated in every detail of everything."

The first Boao was very successful.

After the meeting, but Wu Hong began to be somewhat confused. "What?"

At that time, Chinese public relations companies were in a relatively early stage.

Wu Hong, who once worked in Canada and founded an advertising company, decided to take public relations to the end.

The new alliance came into being and decided to take the high-end public relations route.

This positioning has laid the foundation for the future development of the new alliance.

Beginning in 2004, Wu Hong led the new league to provide professional and high quality organization and management services for senior forums at home and abroad, especially the annual meeting of Finance and economics, the Lujiazui financial forum and the world media summit.

At present, many high-end forums at home and abroad and new league bidding are most famous international public relations companies such as o Mei.

"Every time people ask me, why is it so bad?"

I said, "we are neither the ten largest in the world nor the ten largest in China, but the new alliance has formed the absolute advantage of high-end conference planning and management."

Wu Hong seized the opportunity, started on the shoulders of giants, and successfully summed up the experience of high-end conferences, forming a unique system of his own, which is the absolute superiority of the new alliance.

She said he would stick to his ideals and always feel grateful. After all, Boao achieved her success and achieved a new alliance.

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After the "public relations gate" incident between Mengniu and Yili, the public relations industry has a great negative impact.

In the traditional concept of public relations companies, enterprises pay money and public relations companies are responsible for putting out fires.

Due to the existence of interest relations, there have been some scandals.

And China's public relations industry is also facing challenges and choices, asking for money.

Still face?

Or morality?

Wu Hong said that the relationship between public relations companies and customers is a strategic partnership, not a so-called slave relationship.

She will stick to this principle. She will not accept any short-term but effective moral work.

As a member of the board of directors of the China International Public Relations Association, Wu Hong once put forward in the association some time ago that the industry must have a moral bottom line.

Otherwise, a vicious competition is formed, and the public relations company is helping the enterprise.

"We have spoken to many speakers and entrepreneurs. There is such a place that few people know that some people once read Boao into a turtle."

Yes, Boao started from scratch, and Wu Hong became a public relations man from advertisers.

Wu Hong was an early entry into the field of business and communication after China's reform and opening up.

She founded the channel advertising company in 1994. After two years of establishment, she became one of CCTV's top ten advertising companies.

The early planning and publicity tasks of the Boao forum fall into the hands of Wu Hong's small team.

Wu Hong and the other three sisters set up a working group to start a new trial. "Really from scratch, from Logo design, website building, to issues, I have participated in every detail of everything."

The first Boao was very successful.

After the meeting, but Wu Hong began to be somewhat confused. "What?"

At that time, Chinese public relations companies were in a relatively early stage.

Wu Hong, who once worked in Canada and founded an advertising company, decided to take public relations to the end.

The new alliance came into being and decided to take the high-end public relations route.

This positioning has laid the foundation for the future development of the new alliance.

Beginning in 2004, Wu Hong led the new league to provide professional and high quality organization and management services for senior forums at home and abroad, especially the annual meeting of Finance and economics, the Lujiazui financial forum and the world media summit.

At present, many high-end forums and new league bids at home and abroad are mostly well-known international public relations companies such as Ogilvy and mather.

"Why do people ask me so much every time?

I said, "we are neither the ten largest in the world nor the ten largest in China, but the new alliance has formed the absolute advantage of high-end conference planning and management."

Wu Hong seized the opportunity, started on the shoulders of giants, and successfully summed up the experience of high-end conferences, forming a unique system of his own, which is the absolute superiority of the new alliance.

She said he would stick to his ideals and always feel grateful. After all, Boao achieved her success and achieved a new alliance.

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"I belong to the kind of person who must be bright in spite of suffering.

I think this is a kind of respect, and it is positive. "

Laugh at life, respect for others, and be accountable to others.

Life is sometimes simple. The gap between people and people is just a little bit.

Wu Hong said she always used Lincoln's words to motivate herself, "success is because you have insisted on those five minutes more than others."

Among male entrepreneurs, she admired Wang Shi and Feng Lun. "They all have the characteristics of business leaders who do not take absolute profits as the first goal".

And Feng Lun's recent book "greatness is boiled out", Wu Hong likes it very much. From the title of the book, we can see that it is similar to Lincoln's words.

Success can be learned from each other.

"We are not afraid of mistakes, we are not afraid of falling down, we are not afraid to take a detour, but we can not change it if we have ideals.

When I feel that I can't hold on, I bite my teeth and pass away. "When Wu said this, Wu Hong was very calm, but smiled quietly.

Yes, life needs attitude to be colorful.