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The First Exhibition Of Men'S Wear In The World -- Italy Florence International Men'S Wear Exhibition

2012/5/5 8:19:00 17

Italy Brand DebutWorld Men'S Wear First ExhibitionMen'S Wear Exhibition

Recently, Ray Tibor has taken the lead of the international cooperation flagship brand RaidyBoer (Ray Tibor), the wholly owned Italy brand GHILARO (Gu Lao) and the agent Italy brand Ferrante (Ferrante) to form the "three sets of carriages" in the same direction as the company's international cooperation flagship brand (Ferrante), and has appeared in CHIC with the super large exhibition area of the square meters, attracting a continuous stream of dealers and tourists to stop and discuss cooperation.


It is reported that the layout of the three brands in each exhibition area has also been used in Florence, Italy.

Men's wear

Display the display elements and details to highlight the consistent and classic Italian style.

In order to let field agents, professional buyers and professionals from all walks of life fully understand and recognize the different characteristics and charm of three brands of enterprises, Ray Tibor also showed 2012 classic products of spring, summer, autumn and winter for each brand in four seasons, which is full of the sincerity and unique management concept of the brand of redepol company.

Ray Tibor continues to build a dream trip of "city shuttle and time interlacing". It has a more qualitative and hierarchical understanding and grasp of Italy's humanistic history and artistic fashion. It chooses four famous historical cities in Milan, Rome, Florence and keoltna to show the brand new design trend of the two series of "business Black Diamond" and "fashionable platinum" in the next two seasons. It combines the two concepts of traditional and fashion, retro and future, advanced customization and sports and leisure to create a strong awakening effect of visual collision, and it will bring the whole line of creation to a climax by designer's name "luxury series", which will bring the shock and enjoyment of sense and soul.


GHILARO (

Gu Lao

"Diary" as the theme, Andy Warhol (Twentieth Century), the most famous and controversial artist in the twentieth Century, is the inspiration for the 2012 autumn and winter works. It will highlight the expression of the characters in 1980s, the environment and the color of the times. It not only coincides with the romantic unruly in the soul of the GHILARO, but also reflects the passion and vigor of pursuing self and pursuing individuality. The four themes of "luxurious front", "fashion leading", "luxury inheritance" and "slow enjoyment" are respectively aimed at the all-round needs of men in different occasions and playing different roles, fully displaying the taste and fashion attitude of the upper class social figures in 80s of the last century, and the whole line design can be refreshing. "Warhol"

Founded in the 50s of last century, the pure Italy brand Ferrante (Ferrante), known as "the colorful world of men" and "the king of knit", is a dream of "classic classics", which is exquisite, elegant and full of historical retrospect.

Half a century ago, the first thick sweater was lying quietly in the beautiful window, emitting the grandmother's "warm taste".


In January 2012, the three brands of enterprises went to Italy to participate in the exhibition.

First exhibition of men's wear

"The reputation of the Italy Florence International Men's clothing exhibition.

This is the seventh consecutive year that enterprises have appeared in the PITTI exhibition since 2006.

Returning to Asia, Ray Tibor will attach great importance to the development of the Chinese market in the future. With the broad and powerful industry platform of CHIC, whether the enterprise has the initiative of "China operation" or the "double sword" of brand and quality, it has gained wide recognition and development cooperation intention from all walks of life.

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