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Quanzhou Brand Prepares For The May 1 Special Sale Meeting

2013/4/27 18:50:00 27

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"In stone lions clothing Quanzhou brand shoes The sale of products will hopefully add a fire to the traditional May 1 consumption season. "Yesterday, a large number of renowned brand names such as the seven wolves, the Zhengda, the noble bird, the gang Deng, the Tianlun Tian and other famous brand enterprises in Quanzhou have carefully prepared for the 500 hundred shoes and clothing brand sale, looking forward to giving the workers a tender banquet.


   Anticipation is better than the Spring Festival joint exhibition.


From the rental site to the elaborate exhibition, and even multi-channel advertising and promotion, all the expenses are paid by the government. Brand business can be seen as a "light load". This government's free platform, hundreds of shoes and clothing brand exhibition and the benefit of the public are welcome. Fashion brand seven wolves, emperor card, dragon, Zhengda, HOPERISE (Hope Les), famous sports brand, bird of honor, Guo Hui, children's wear, Deng, Nan Hua Long, fun, and outdoor brand Tianlun Tian...... Dozens of brands that participated in the first hundred shoe and garment brand exhibition before the Spring Festival are again preparing for the May 1 special sale.


"The government has set up the stage and the enterprises have participated in the exhibition free of charge. We look forward to achieving the same success as the last joint exhibition." HOPERISE (Hope Les) fashion men's clothing marketing department official told reporters that this exhibition will be more fully prepared, there should be no shortage of individual products. Before the Spring Festival last year, the brand of Quanzhou hundred shoes and clothing brands for the first time in five days was jointly exhibited, including a total of 140 local booths, including HOPERISE (Hope Les), including 140 booth. During the exhibition period, 60 thousand people were attracted, and a wave of "warm winter" consumption climax was set off.


stone lion Spin The clothing business association responsible person said, the joint exhibition is located in the well-known Shishi clothing city, the periphery is the textile and clothing industry gathering place, the great convenience enterprise, more conveniently gathered the migrant worker. "In May 1 factory, we will have a holiday. We are going to take our wife and children out for a walk." Zhang Chen, a native of Jiangxi who came to Shishi for seven years, bluntly pointed out that the key is that the price is reasonable and the lowest is eighty percent off. He just caught this opportunity to take his wife and children to the joint exhibition and prepare for his family to get some decent summer wear.


   Brand enterprises tighten up "downsizing"


For brand enterprises, such a holding Trade Fair is not only an opportunity to display the brand, but also a good time to inventory and focus on sales promotion. In the first brand exhibition of hundred shoes and clothing brands in our city, the number of "limelight" in Nanan is the largest. The company is actively preparing for the "51" joint exhibition of the relevant people, frankly speaking, last time before the Spring Festival joint exhibition, one day will be able to sell 3000 products, inventory drive is very obvious!


Since last year, high inventory has been troubling shoes and clothing brands. Our city has also implemented the "promotion of footwear and other enterprises to inventory work plan" to help brand enterprises tighten up "downsizing". Not only did we hold the first exhibition of brand shoes and clothing products at the beginning of the year, our city's economic and trade department also guided shoes and clothing enterprises to carry out discount sales promotion activities in factory shops, Direct stores and franchised stores in Quanzhou area, and set up famous brand sales areas in Quanzhou, such as shoes and clothing in large and medium-sized shopping malls. For example, glide Clothes & Accessories In addition, enterprises such as costumes, Hongxing Erke, PEAK, tiger, seven wolves, and Lelang have promoted sales activities in large supermarkets by selling special sales zones or adopting "year-end sale meeting".


In addition, Internet marketing channels open a new world for brand enterprises to inventory. The trade and economic department organized gang Sheng clothing, Chengda shoe industry, card Dudu and other traditional brand enterprises and Shang Hu, AI Shang network, racket shoes net, road network and other network operators to hold "salon" to help enterprises to increase sales by nearly 200 million yuan. Reporters learned from the Municipal Economic and Trade Commission, through the joint efforts of government and enterprises, departmental linkage, inventory has achieved initial success, as of March this year, the city shoes and clothing enterprises to inventory about 2 billion 200 million yuan.

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