Eastdane Aims To Provide A One-Stop Online Shopping Mall For Mature Men'S Clothing.
< p > the world's largest e-commerce platform Amazon.com Inc. (NASDADQ:AMZN) Amazon's men's shopping website East Dane was launched yesterday.
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< p > East Dane aims to become a one-stop shopping mall with a target= "_blank" href= "//www.sjfzxm.com/" > dress "/a".
Shopbop (BOP LLC), founded in 2000, was acquired by Amazon.com Inc. (NASDAQ:AMZN) Amazon group in 2006.
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< p > there are 135 brands that have entered East Dane now, including Gucci Gucci, 3.1 Phillip Lim, Alexander Wang, Rag &Bone, A.P.C. and so on. The designer is less than 3.1.
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Darcy Penick, chief marketing officer of P > East Dane and Shopbop, said East Dane and Shopbop came together in one continuous line, taking contemporary and advanced contemporary brands as the starting point, and gradually expanding product categories with the development of websites.
In his interview with WWD, he pointed out: "we hope that (East Dane) will become the other half of Shopbop, aiming at consumers' mentality to serve customers who are interested in fashion" and customers who focus on basic products, "to ensure that they meet their needs in all aspects of life styles and prices."
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< p > in response to differences in shopping habits between men and women, East Dane updates the frequency of home page images once a week, while Shopbop changes daily.
In terms of delivery terms and scope, East Dane is in line with Shopbop, providing free delivery for orders over $100.
However, apart from providing Chinese explanations for delivery instructions, other contents of East Dane do not currently support Chinese or other languages, while Shopbop has launched websites in Chinese and Russian.
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< p > unlike the main rival Compagnie Financire Richemont SA (CFR.VX), the brother website of Mr, a luxury electric supplier of the group, the Mr Porter tends to provide more fashionable content of literature and art. East Dane is mainly based on pictures and other visual materials. It is more intuitive and direct to the theme.
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< p > at present, Amazon.com Inc. (NASDADQ:AMZN) Amazon also has three fashionable shopping channels / websites: Amazon Fashion, MyHabit and Zappos.
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