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Fabric Enterprises Interpret Different Ways Of Single Product Diversification In Different Ways.

2013/9/5 9:19:00 32

Fabric IndustryFabric EnterprisesGarment Fabrics

< p > with the gradual differentiation of market demand, more and more < a href= "//www.sjfzxm.com/news/index_c.asp" > fabric enterprises < /a > accurately positioning product positioning with their own advantages, making a beautiful pcript for the differentiated development of domestic fabrics and enterprise R & D.

At the same time, these fabric companies that are in the forefront of the market are still forging ahead in the road of diversified development, interpreting the diversified path of single product in their respective ways.

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< p > < strong > focus on jacquard mining and brand diversification may be < /strong > < /p >


< p > recently, Jin Yuxi, founder of Yuesai cosmetics brand, has become a lifelong shareholder of Shanghai's "a" target= _blank "href=" //www.sjfzxm.com/ "textile" /a "Products Co., Ltd.

In this regard, Chai Fangjun, President of the day, said that Jin Yuxi's stake will lead the day fashion jacquard fabric to more elegant and luxurious, and help to expand the brand development field.

In addition, jacquard this year also actively participated in various public welfare activities, and assumed more social responsibilities outside the operation.

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"P > has been put into development, making our country's" a href= "//www.sjfzxm.com/news/" jacquard fabric < /a "a jacquard product with superior quality and Chinese creativity, which is the greatest opportunity for jacquard.

He has been focusing on the research and development of jacquard fabrics. In recent years, he has turned his attention to more fields and embarked on the road of diversified development.

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For this reason, P broke through the routine, innovated in business mode, narrowed the main product range, and focused on jacquard fabric production.

In the 7 days, the company made a small sample for the enterprise and won the opportunity in time.

At the same time, in the flower pattern, the sky has its own copyright, and customers can enjoy the copyright service of the sealing board.

In addition, from the source, we strictly control the R & D of high quality, < a href= "//www.sjfzxm.com > yarn > /a >; use the powerful database of enterprises and grasp the trend of fashion to provide more perfect service for our customers.

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At the same time, P provides a relaxed design environment for the R & D team to continuously introduce high value-added fabric products.

In terms of design, Ding Tian not only established cooperative relations with many international a target= "_blank" href= "//www.sjfzxm.com/" > clothing /a company, but also established cooperation with high-end clothing of Paris and Milan, a target= "_blank" href= "//www.sjfzxm.com/" > designer "less than"; every year it launched thousands of new fabrics and fashionable avant-garde clothing designs, which are synchronized with Paris and Milan each year; in Milan and Paris, the top brands of "Milan" and "Paris" have been seen in jacquard fabrics.

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< p > in the aspect of platform innovation, the IT standardization platform was established in 2004. The standardization, intelligence and automation of production were realized, and the production efficiency was greatly improved.

It is this standardized operation platform that lays the foundation for global development.

No matter which country the client is in, regardless of whether or not the person in charge of the other party is in a certain stage, it can be seamlessly butted.

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< p > Chai Fangjun said that under the current circumstances, the breakthrough of SMEs in China is technology, brand, sustainable development, and talents. What we need to do is to make deep efforts in these four directions.

This is also the starting point for the enterprise to explore diversified development.

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< p > < strong > starting from cowboys and developing multiple pboundary > /strong > /p >


< p > 2013 cowboy innovation forum was held in Shangri-La Grand Hotel, Guangzhou in August 7th.

The forum is led by Beijiang textile and co organized by many leading enterprises in the global cowboy supply chain.

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< p > "this is not planning. We just launched an action."

2013 Qin Gang, the planning director of the cowboy innovation forum and the marketing director of Beijiang textile, said.

This year's cowboy Innovation Forum has jointly launched the environmental protection initiative with the upstream supply chain and downstream industry chain, including retail brands, in an innovative form.

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< p > after "Beijiang, I have an appointment with Tian Si", this theme is "let the cowboy more environmentally friendly" forum is an important part of Beijiang textile activities in 2013.

Starting from cowboys, the diversified development of Beijiang textile is reflected in all aspects.

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< p > starting from cowboy's < a href= "//www.sjfzxm.com" > fiber > /a > raw materials, Beijiang textile will give priority to the use and development of environmental protection materials.

They are not only the largest supplier of Tencel denim fabrics in China, but also the promoter of BCI cotton and the promoter of recycled polyester materials.

In order to popularize BCI cotton, they even assume the cost difference between BCI cotton and ordinary cotton.

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< p > in dyeing and finishing, Beijiang uses Colin dyeing technology to reduce water consumption in dyeing production process, and uses cold pfer printing technology to reduce energy consumption in printing process.

Even in the jeans washing section, they have crossed the border. Since 2013, Beijiang textile and Spain Jeanologia have been promoting the application of laser and ozone technology in the jeans washing industry in the Chinese market. The use of this technology will bring revolutionary changes to the water washing industry.

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< p > over the past two years, the apparel retail market at home and abroad is in a period of adjustment. Most of the orders less than a href= "//www.sjfzxm.com" > clothing retailers < /a > are decreasing.

In view of fast fashion, Beijiang put forward a quick solution: using channel advantage and ERP data analysis, Beijiang textile tries to forecast production according to market demand, and actively stock up production and speed up delivery.

In the domestic market, they consider entering every subdivision market, and have set up 12 sales outlets in China.

Such a sales network, in addition to ensuring that its products can be extended to every market, Beijiang still unwittingly set up channels, and began to cooperate with foreign fabric suppliers to promote imported fabrics in the Chinese market, opening up a new field for the diversified development of enterprises.

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< p > < strong > from fiber supplier to fiber service provider < /strong > /p >


< p > in 2013/2014 China a href= "//www.sjfzxm.com" > fiber fashion trend < /a >, bio based fiber, which embodies the perfect combination of comprehensive utilization of resources and modern fiber processing technology, has the advantages of human affinity, environmental friendliness and outstanding performance. It has become one of the ten major fiber categories of fiber fashion trend, and biological based PTT fiber is a key product in this category.

From the provision of fiber products to the provision of fiber products solutions, Haixing technology has not only played the largest added value of Shu's silk, but also has taken on the task of promoting a new material.

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< p > Haixing science and technology at the beginning of its creation, we plan to focus on Shrub silk, establish a comprehensive service platform that integrates the upstream and downstream industry chain and integrate textile and clothing resources. Based on this idea, Haixing science and technology has adopted the three synchronization idea of "product production, application development and market promotion", and began the application and marketing of products at the beginning of product production.

At the same time, with the idea of serving terminal customers, helping a href= "//www.sjfzxm.com" > textile enterprise < /a >, we directly contact and communicate with the world-famous fashion brands, display the performance and characteristics of Shu's silk fabrics in the form of fabrics, and pmit the needs of garment brands to fabric enterprises in a timely and efficient manner, thus facilitated the docking of upstream and downstream industrial chains.

By providing a variety of solutions, such as technological improvement, production process, demand information and fabric design for downstream enterprises, the development, application and promotion time of products are greatly shortened.

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In order to better promote the upstream and downstream docking, Haixing technology has established strategic alliances with famous enterprises such as the seven wolves and the P, and has established a strategic cooperative relationship with a large number of excellent textile enterprises such as Tianhong, Huamao and Zhonghe.

At the same time, in order to provide customers with greater value and services and share DuPont's brand value and market resources, Haixing technology and DuPont jointly develop the global market in the form of joint hanging cards, bringing more services and assistance to downstream enterprises.

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< p > Zhang Lianjing, general manager of the company, said that in the future, Haixing technology will further strengthen brand building and strive to become a supplier of solutions for < a href= "//www.sjfzxm.com" > fiber products < /a >, deepen the services of downstream customers, and make synergy innovation with downstream enterprises, so that the performance characteristics of shlx can be perfectly integrated with the development and design of downstream products.

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