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Don'T Sell For Marketing, Wechat Marketing Should Be Gradual.

2014/2/14 13:14:00 173

WechatMarketingClothing

< p > in the rise of SNS marketing, a series of social marketing have been attracted by everyone.

Therefore, some Internet marketing friends are paying more and more attention to it, especially WeChat marketing. More and more friends are concerned, and different industries want to get some benefits from WeChat marketing.

What I want to remind is that, for WeChat marketing, not every industry is feasible. It needs to carefully analyze its own industry and make a reasonable promotion plan.

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< p > recently and friends have been discussing the hospital doing WeChat marketing, because there are some problems in WeChat marketing, such as no response to the information released, fans drop a little.

Considering such a problem, it is nothing more than two problems. One is the group problem, because many fans bought it before. In fact, the initial WeChat marketing should accumulate real user groups. The more true users are, the more meaningful the marketing will be in the later stage. Although there are so many fans at the beginning, there is always a lot of information that we do not want to pass, especially those in hospitals. Most of them do not like to see them; two, the marketing of content is not strong.

In fact, when it comes to the length of the content, let's think about it. Now people are faster. No one will take the time to read some long winded words unless your content is very valuable.

The hospital wants to do is still very difficult, so in content marketing must seriously do, how to attract people's eyeballs, will be accepted or even shared.

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< p > < strong > WeChat should propagate a kind of spirit < a href= "//www.sjfzxm.com/news/list.aspx Classid=101112107108" > positive energy < /a > /strong > /p >


< p > now let's look at some third party platforms, such as 39 Health Network, good doctor website, some of the doctors' blog and information recommended by them are often very focused, and even you do not need to promote them very well. As long as the information provided by the doctor's blog is needed, it is the trust of the masses.

In fact, if you want the users to really like it, it is very simple. If you grasp the content reasonably and publish it, you will really gain when you think you want to serve.

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< p > the content published by WeChat marketing can be some popular science information. It is not difficult to see that the public is very concerned about some popular science information, hoping to improve their physical condition from some diet and regulation. Then you can accumulate some valuable contents to users, and you will get some benefits.

Of course, it is always releasing some popular science classes, which will make you feel very disgusted. You can share some small things or share with others WeChat. This will make users feel that you want to spread is a positive mental energy, and will give users some positive attitude. After all, hospitals must spread such inspiring spirit and play a certain role in brand marketing.

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< p > < strong > hospital WeChat can not be published frequently for marketing purposes. < /strong > < /p >


< p > general hospitals are doing WeChat marketing. This will happen. Because < a href= "//www.sjfzxm.com/news/list.aspx Classid=101112107105" > public accounts < /a > can send out a message every day. We want to say that the hospital will make good use of this resource. Every day, the foundation will publish regularly. It may be very good for the content at the beginning, but it will not be interesting to do more and more, but the content will become worse and worse. Only the fans will be less and less concerned. In fact, we should consider the contents published everyday, which are reasonable and enough to attract talents.

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< p >, and when you are doing WeChat marketing, you must know what you are doing, not to finish the workload of a daily work. If you do not have the right content, do not publish it. You need to know that what you are doing is marketing and how to play WeChat marketing is the real meaning.

This requires early planning and content planning. It is necessary to make a good plan before it can be implemented, and marketing can not be carried out. No one pays attention to such marketing.

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< p > < strong > hospital WeChat marketing should be gradual and progressive. < /strong > < /p >


< p > in fact, now the hospital using WeChat marketing is not a rare thing. Many hospitals are gradually integrating WeChat marketing. This marketing method is very convenient for users. WeChat's user group is very large. At the same time, many friends do not want others to know that they are ill before they go to hospital, but WeChat can protect users' privacy very well.

Therefore, WeChat marketing performance of good disease is definitely a psychological department, which can give users a good understanding of hospital treatment, will make the treatment more relaxed.

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< p > > it can be seen that < a href= "//www.sjfzxm.com/news/list.aspx Classid=101112107101" > WeChat marketing < /a > is a way to promote marketing for a long time. If the hospital wants to adopt WeChat marketing, it can not be effective in a short time. The initial marketing of WeChat is probably just for brand marketing. After a certain brand marketing, we can see the late effect of WeChat marketing.

Therefore, the hospital WeChat marketing should be gradual and orderly.

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