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YOUNGOR Integrates Resource Pformation And Actively Prepares 020 Channels

2015/3/30 15:08:00 49

FashionO2OBrandMulti BrandAll ChannelsClothingMen'S Clothing IndustryClothing

YOUNGOR plans to integrate channel pformation shop to lay the foundation for O2O

Reporters recently learned that YOUNGOR plans to integrate its channels, develop into a multi Brand Fashion Museum, change channels to build members, and lay a solid foundation for O2O.

  

 

The company currently has about 3000 outlets nationwide, accounting for more than 90% of its direct business.

According to people familiar with the company, the next line or integration within the 1000 outlets, reduce shop, focus on building more brands.

fashion

Experience shop and develop to shopping center.

In the next five years, the membership size of the company will be expanded from millions to tens of millions, and products can be customized according to the needs of members, including the health care products that the company may involve in the future.

Electricity supplier, the company online sales scale in 2014 amounted to billion yuan.

Relevant responsible person said, in 2015, the electricity business sales target increased by 50%, and the 1 and Suning business channels are about to open.

Tmall, Jingdong and other channels are now handed over to third parties for operation. The company also intends to withdraw itself in the near future.

At present, YOUNGOR online and offline share the same price of goods 10%-20%, the proportion of new products will continue to improve, the company is thorough.

O2O all channels

Operation is the foundation.

WeChat is promoting YOUNGOR's search for endorsement + National Maritime election.

Clothing sales in China remain low in recent years.

Men's wear industry

The adjustment period is still in progress.

YOUNGOR's clothing industry is in good condition, 2014.

Clothes & Accessories

Business income has not declined, net profit growth is better than revenue growth.

In 2015, YOUNGOR women's clothing was listed on sale in 5 stores in Shanghai, Hangzhou and Ningbo, and the sales area and product category will be expanded in autumn and winter.

Some analysts said that this year's clothing industry growth is expected to exceed last year.

It is worth mentioning that YOUNGOR is actively seeking pformation and is exploring the layout of the big health industry.

The company recently announced the establishment of the health industry fund, the first phase of investment of 1 billion yuan, around the medical and health industry to find investment projects, including state-owned large and medium-sized enterprises mixed ownership restructuring and reorganization, breakthrough or revolutionary technology and business mode of VC projects, growth and expansion of equity investment, industry leading merger integration.

Shen Wan Hongyuan research report pointed out that YOUNGOR can make use of its own resources to create a financial, real estate, medical, pension mode.

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