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All Parties In The Industrial Chain Should Strengthen Their Sense Of Social Responsibility.

2015/6/8 21:47:00 45

Baby IndustryIndustry ChainSense Of Responsibility

In addition to government, social and media supervision, the industry exhibition platform must also be conscious and responsible in the duties of gatekeeper.

The CBME China Yun Yingtong exhibition and children's wear exhibition, held in Shanghai on 22-24 July each year, are not only the largest Yun Yingtong exhibition in the world, but also the most stringent platform for the Yun Yingtong industry in China.

After the promulgation of the new regulations on milk powder import last year, CBME China immediately cancelled some enterprises that did not conform to the new regulations of the state.

Exhibitor qualification

This year's exhibition will continue to strengthen toys, children's wear, diapers, bottle nipples and maternal products. CBME China will also require the extension of the steam seat exhibitors. 3C qualification for safety seats must be provided when exhibiting eligibility in 2016.

In addition, in order to contain

passing off

,

Patent infringement

And other intellectual property issues, CBME China has long encouraged enterprises to innovate independently and protect intellectual property rights, and gradually formed an accountability mechanism for intellectual property rights to solve related rights and complaints during the exhibition.

Take the exhibition of 2014 as an example: 2014 CBME China Joint Intellectual Property Office, the market supervision and Administration Bureau, copyright bureau and other administrative departments constitute an intellectual property rights protection group. At the same time, the office of intellectual property rights is set up at the exhibition site, and intellectual property rights maintenance is carried out throughout the whole process.

During the exhibition, the related complaints will be immediately accepted and dealt with promptly. A total of 13 complaints related to intellectual property rights have been effectively disposed of through the examination of information provided by the organizers and the intellectual property office staff to the complainants.

All sides of the pregnant and infant industry have also expressed their views.

Wang Yiliang, general manager of Kiddy Asia Pacific region, said: "state regulations and social supervision are both passive and external. As manufacturers and brands, I think we should grasp the product quality and safety from the source of product development and research.

Qiu Yingying, vice president of Hape, said: "toys are not checked out, they should produce qualified toys. We should strictly control every link in materials, design, pportation and so on. Hape also emphasizes that dealers and our ideas are the same and protect the children's safety with the whole industry chain."

Yu Xingjun, general manager of Zhejiang Ya Bu Li maternal and Infant Products Co., Ltd., distributor, thinks: "the industry should emphasize the safety from material to design and use, while the environment can focus on the safety design of children's activity space, and we also strictly regulate the procurement."

He Jiang, general manager of Jiangyin loin children Co., Ltd., said: "we need to strictly monitor the quality of every entry system, and the employees of the company need to take the initiative to guide consumers in the proper use of mother and baby products, so as to protect children's safety."


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