Home Industry Lift Executives Leave The Wind, Vice President Of Home Textiles Luo Lai Wei Resigns

If viewed from the entire home circle, Qian Wei is just a "corner" in this year's home leaving drama. Since June,

Executive turnover has set off a climax.

Up to now, a number of people including Wang Xiaokang, Huang Hui, the first founder of Huang Hui, vice president of Yu Le Lei, Xie Zhi, vice president Xie Zhi, and so on, have already left. But three days before the resignation of Qian Wei, the director and general manager of Guangzhou creative home Limited by Share Ltd and Su Yanxiu, deputy general manager, left.

Recently,

Qian Wei, director and senior vice president of the company, submitted a resignation report to the director of the company, Luo Lai.

The announcement said Qian Wei resigned as senior vice president for his personal reasons, but remained director of the company after leaving office.

It is reported that Qian Wei in Roley home textiles, and more work related to channel sales, served as a senior manager of Roley home northern district.

Senior manager of service department, director of north channel, director of channel Department of stock company, vice president of home textiles, etc.

In recent years, Luo Lai home textile in the channel sales of this positive touchdown, settled in suning.com, to create their own one-stop shop.

Home online shopping platform --

The mall is now playing.

This has nothing to do with Qian Wei.

However, for the entire traditional home textile industry, we are all concerned about

The style is not fanatical. According to a cotton textile worker, when they first went to Nantong, in any big market, any store heard of the research of the electronic commerce network sales team, almost unified reply "we do not do network sales!"

It is understood that the traditional home textile brand still maintains the idea of three sets of old home textiles, which is endorsed, joined and resold, and the competition is very intense. This is the main reason for many executives to leave the industry disappointed.

But for those who are actively embracing the electricity supplier, the departure of their senior executives may lie in the competition from a competitive place to another competitive place. Home textile circles and home circles are all part of the Red Sea. The executives of the home circle are also "not calm", leaving the tide of resignation.

If viewed from the entire home circle, Qian Wei is just a "corner" in this year's home leaving drama. Since June, the departure of home industry executives has set off a climax.

Up to now, a number of people including Wang Xiaokang, Huang Hui, the first founder of Huang Hui, vice president of Yu Le Lei, Xie Zhi, vice president Xie Zhi, and so on, have already left. But three days before the resignation of Qian Wei, the director and general manager of Guangzhou creative home Limited by Share Ltd and Su Yanxiu, deputy general manager, left.

Today, Luo Lai home textile is pferring its "circle" from home textiles to home. It is reported that starting from this year, the pace of home textile industry is accelerating, and the three major changes are being made.

The first is the pformation from home textile production to retail, the second is from home textiles to home, and the third is to pform to smart home.

Roley home textile said that the home market is far greater than the home textile market, so Future Ltd will put more emphasis on doing this, and plan to realize the pformation of home furnishing in the next 2 to 3 years.

It is worth noting that the home textile will also focus on the intelligent products with high correlation with its main products. From the perspective of healthy sleep and intelligent monitoring, we can get consumers' big data through intelligent monitoring, so that we can seize the pain points of consumers' consumption, achieve precise marketing and enhance customer stickiness.

Under the strategic planning of home pformation, Roley home textiles is frequently distributing the Internet.

Invest 300 million yuan to set up internet funds and investment funds, and cooperate with intelligent products company and Tai Tai to build a series of smart home and family health products for the bedroom, and form a complete set of intelligent bedroom series of front and back platform detection, control and service equipment, and build service and manage the Internet big data system.

From home textiles to home to smart home, the home textiles of Luo Lai is constantly upgrading, and smart home will be a big cake. According to the report released by Analysys think tank, the scale of smart home market will reach 180 billion yuan in 2018.

In the eyes of the outside world, Qian Wei, who retained the position of director of the home textile company, may have seen this.