Analysis On Decoration Skills Of Women'S Clothing Franchise Stores
The appearance of a store is like the face of a person, that is, "the store is the face", which is the basis for customers to determine the image of a store in an instant. The direct standard to measure the quality of store design is the quality of commodity sales. Therefore, the most convenient, intuitive and clear "contact" with the goods is the primary goal. When receiving the design task of a store, the first thing to do is to analyze the shape and nature of the goods sold by the store, so as to highlight the shape and personality of the goods by using various artificial design elements, rather than dominating the market. The analysis of commodities can start from the following points.
The store includes store name, store logo, signboard Appearance decoration , shop windows, plus the color and lighting of the store, a good first impression is the key for customers to stop. Therefore, businesses should ensure that the floor, ceiling, container and window are free of dust, and the glass is clean. At least once or twice a day, stand outside the store and look inside. From the perspective of customers, think about whether the appearance of your store can give a good impression.
What is the range of changes in the size of similar products? For example, musical instrument stores have both huge pianos and exquisite harmonicas, while clothing stores have basically the same specifications. Clothing changes in different seasons! Clothing with a large range of changes, such as selling T-shirts in summer and making cotton padded clothes in winter! The range of change is large, and the space occupied is also large! although display It has rich shapes, but it is also easy to cause disorder. Order should be emphasized in design Reduce artificial decoration elements.
The clothes with small change range are arranged neatly, but they are easy to be monotonous. When designing, we should pay attention to changes, just like in the south and Guangdong, the seasonal changes are not very big!. The shop decoration of exclusive pants and exclusive tops should Design Different decoration to cater to the seasonal changes in clothing products! Clothing size will change in different seasons! So pay attention to space and other factors when decorating!
The form of the same kind of goods changes a lot, and the space feels lively, but it is also easy to be messy, such as a toy store. If there is little difference in the image of the goods sold, attention should be paid to change when thinking about space, otherwise it will make people feel stiff. For example, there is little change in the shape of shoes, while our common shoe stores are arranged in categories, which is difficult to arouse people's interest. On the contrary, some foreign shoe stores often make full use of the changes in space and display devices to create a lively atmosphere. In addition, the shape of goods is also variable. For example, clothing stores use models to form colorful images. Models are often the main composition elements of fashion stores.
The color of antiques and home appliances is dark, and the color of plastic products and toys is bright, which requires the interior design color to play a foil role and highlight the color of goods as much as possible. In addition, the texture of goods often shows its charm under specific light and background. For example, the display of glassware must highlight its crystal clear features to attract customers. Clothing, we should highlight the color and texture of clothing!
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