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The Profits Of The Company Are All Up To Selling Stocks. Profitability Is Yet To Be Tested.

2016/8/8 18:50:00 28

La ShaUnderwearE-Business

 Lingsha underwear store

   La Sha The latest results released in the first half of 2016 showed that although the company's revenue increased slightly compared with the same period last year, net profit increased by 190% compared with the same period last year. However, in the first half of this year, the situation of the company's business difficulties has not yet been reversed. The reason for the sharp increase in net profit is due to the backlog of some inventory products in the 4-6 month of the reporting period.

With the development of the Internet business, the difficulties in the operation of the real economy have become a common phenomenon. Underwear The market has been affected by many factors such as disorderly competition, weak consumption power and so on, resulting in the decline of the company's performance. In this case, the company has been trying to develop a new platform.

In fact, in the 2013-2015 year, the net profit fell three years ago. Electronic Commerce There were signs of improvement in performance. In 2010, she settled in Tencent pat Network, and then entered Tmall, Jingdong and other electronic business platforms. In the first three quarters of 2013, it achieved a high operating income. The growth rate in the 1-3 quarter was 19.85%, 60.94% and 34.44% respectively. However, from the fourth quarter of 2013, the growth rate of revenue slowed down until 2014.

According to the results of the financial report, at the end of the reporting period, the balance of the goods only showed up to 112 million yuan. The company's board of directors has said it will control costs and continue to digest inventory, reversing the continued decline in performance. But it is still hard to achieve the goal of improving the profitability of the company by converting the high priced inventory into a low price product. In the face of huge inventory, it is difficult for him to launch a large number of new products to enter the market and not to be recognized in quality. In 2015, the Shanghai Quality Supervision Bureau conducted a sampling inspection of the quality of Shanghai hosiery products. The result showed that among the 7 batches of unqualified products, there was "Sha Sha".

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