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CHIC: Bring You Into The Backstage System Of Fashion Brand.

2017/4/28 13:46:00 117

CHICFashion BrandSupporting Resources

Supporting resources are like a backstage system for fashion brands.

In this session

CHIC2017 (spring)

"Professional" and "innovative" have become the most significant labels here.

From rapid response, flexible manufacturing to terminal store management, intelligent design assistance, intelligent photography, sewing equipment, etc., all are available.

At the manufacturing end, we choose high quality raw materials, accessories and look for all kinds of leading equipment. At the marketing end, we expand the brand influence and experience degree through the way of micro marketing + customized operation.

This has become the reason and purpose of all clothing flow linked to supporting resources exhibition area.

"Equipment control" to win the world by technological innovation

In the supporting resources exhibition area, hardware technology innovation has been made.

Intellectualization

Equipment for the development of fashion brands have wings.

At the exhibition site, as China's apparel related industry "excellent innovation project", the exhibitors have brought a new generation of filling equipment. After integrating the innovation concept, its modular green design, ingenious design layout and unlimited expansibility make the personalized customization experience more free.

Lv Guanghua, director of Changzhou nejie mechanical and Electrical Technology Co., Ltd., said that the single layer cutting machine assembled by this module is suitable for conveying all kinds of materials and intelligent control materials through modular cutting tool combination, so as to realize cutting and receiving coordination work, and continuous cutting can satisfy the cutting of ultra long row samples and improve work efficiency in an all-round way.

Chuang Ke laser sales director Yang Gang called the new generation of carbon dioxide laser marking machine a revolution, which is based on the leading three axis dynamic technology in China. It has more powerful marking range, more precise facula and more powerful cutting ability, which makes it impossible to become a reality.

Software scheme drives brand "brain"

Innovation is to "carrot and stick". Hardware is developing and software is keeping pace with it.

On this supporting resource exhibition area, science and technology exhibitors such as Kai Shang, Li Jing, Heng ye and so on are all exhibitors of CHIC for many times.

The overall solutions they bring bring huge innovations and changes to the operation and management of clothing brands.

For the first time, Li Jing has made a new appearance in CHIC, focusing on the new retail and new smart products, which will bring the traditional business mode to be mobile and data oriented.

It is worth mentioning that Li Jing is the only CHIC company to launch an integrated solution from the sales side to the supply chain. Every booth of Regent's booth is the various nodes in the new eco chain of the apparel industry. From the 3D production, warehouse mobile management, intelligent interactive retail terminal, wholesale business management to the whole micro business intelligence, we are committed to create a "Internet + enterprise service" pformation for the traditional clothing enterprises.

One stop solution for supporting resources

With the protection of software and hardware, the competitiveness of the brand will eventually fall on the development of the terminal.

Because commercial lighting is the key to display commodity attributes, increase store popularity and improve the volume of merchandise turnover, the lighting design of shop presents a good light environment of the clothing store. Customers feel comfortable in the shopping process, and their mood will be very comfortable and they will stay longer.

At the same time, high quality lighting can stimulate purchase emotions and feelings, and then enhance brand competitiveness.

At the exhibition site, the booth of the best quality lighting equipment such as Koizumi and so on became the focus of the brand in this exhibition area.

In addition, exhibitors such as exhibition, identification, packaging and other supporting resources enterprises will participate in the exhibition.

Collective industrial chain

Innovation elements, build a bridge, so that one-stop "service" can be fully realized.

More interesting reports, please pay attention to the world clothing shoes and hats net.


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