British Luxury Brand Vivienne Westwood Accused Of Plagiarism

"Borrowing" and "salute" seem to have become

Creative director plagiarism independence

The best excuse.

According to the world clothing and shoe net, the latest accused of plagiarism is the British luxury brand.

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A T-shirt in the brand 2018 series is suspected of plagiarizing the original works created by young designer Louise Gray and Rottingdean Bazaar.

After being exposed, Vivienne Westwood released an apology statement on its Instagram home page last Saturday after the Paris fashion show, and also featured the brand's autumn 2018 works and the Rottingdean Bazaar T-shirt photos of the imitation design.

The diagram is an apology issued by Vivienne Westwood on Instagram.

Up to now, this post has received nearly twenty thousand praise, but Vivienne Westwood and Rottingdean Bazaar have not responded to the comments.

In fact, since 2016, the 76 year old Vivienne Westwood has stopped participating in the design of its namesake brand, but instead handed over the creative power to her husband, Andreas Kronthaler.

Even so, Andreas Kronthaler largely retained the design style of Vivienne Westwood.

It is noteworthy that Vivienne Westwood is just one of the many designers who have been found plagiarism this year.

The Instagram account Diet_prada, known as "fashion police," has recently posted that the new designer Richard Quinn, who was awarded the first Elizabeth II British design award earlier this month, is suspected of plagiarizing the style and printing of Balenciaga, Margiela and Comme des Gar, ons and other brands.

In January this year, Dior's creative director Maria Grazia Chiuri's 2018 early spring vacation series was also found by Diet_prada to be a plagiarism suspect.

It is reported that the yoga and lotus patterns on the printed skirt are highly similar to those sold in India local clothing store People Tree years ago. This yoga print was created by India designer Orijit Sen in 2000 for People Tree, and People Tree has been committed to supporting local designers and national handicrafts in India.

Designers say they are considering whether to take legal measures.

More ironically, Diet_prada is attached to the cover photo of Bollywood star Sonam Kapoor wearing the Dior print dress on ELLE India, which is another blow for India native designers.

Up to now, Dior officials have not yet responded to the matter.

Map for Diet_prada post accusation Dior plagiarism mapping

Some commentaries say that as luxury brands are suspected of plagiarism and frequent independent designer events, the fashion industry urgently needs to establish a regulatory mechanism against plagiarism and illegal appropriation, and impose a corresponding fine on unauthorized appropriation of design elements.

But the fashion industry is also aware of the reasons why it has not been able to establish a comprehensive rights protection mechanism for many years.

The biggest obstacle is the difficulty in defining intellectual property rights, the high cost of safeguarding rights, and the cultural appropriation of fashion itself.

However, some analysts believe that although some cases are suspected of "touching porcelain", that is, plagiarism accusations are far fetched, but more unauthorized misappropriation has not been effectively restrained.

In recent years, many cases have proved that even the luxury brands located in the top of the industry in Pyramid also have plagiarism and unreasonable appropriation.

In December 2015, Chanel admitted for the first time that she had used her design elements directly in the 2016 advanced workshop series without the authorization of the knitting designer Mati Ventrillon. The design patterns were almost identical.

According to Mati Ventrillon, two Chanel employees visited her fir Island mottled WOOLLEN KNITWEAR workshop and bought some of her products on the grounds of clothing elements.

Then she found that the M tiers tiers D Art Art Series in Chanel 2016 advanced handcraft show completely misappropriated her design.

Under the pressure of social media opinion, Chanel formally apologized to the designer.

A spokesman said, "Chanel will maintain the reputation of designer Mati Ventrillon, and will mark the words" Mati Ventrillon design "in its work, and acknowledge her design as the source of inspiration for this M D D Art Art series.

In 2017, there was a heated debate about the cultural appropriation in the fashion industry, the hottest luxury brand Gucci.

Gucci 2018, a bubble sleeve jacket on the early spring holiday show was plagiarized in the design of Dapper Dan 1989, which attracted many fans' dissatisfaction.

Perhaps under the pressure of public opinion, the brand responded later that the work was indeed a tribute to Dapper Dan.

It is noteworthy that the incident has finally been reconciled, and the two sides have reached a cooperation agreement to issue a joint capsule series and sell it in Gucci global stores.

Gucci also invited Dapper Dan to shoot Gucci 2017 autumn and winter advertising blockbuster.

Map for Gucci invites Dapper Dan to take together the advertising blockbuster.

Some analysts believe that reconciliation between the two sides is mainly a result of public relations, but Gucci's act is a fait accompli.

In addition to printing logo, this dress completely copied the design of Dapper Dan.

But the paradox of the incident lies in the fact that Dapper Dan first violated luxury brand intellectual property first. As early as the 90s of last century, hip hop culture in New York Harlem District prevailed, and African Americans' vision for luxury brands increased day by day, thus giving birth to Dapper Dan's designer of making big brand logo fabrics.

In fact, the behavior of borrowing from each other in fashion circles is not a recent rise, but an "impossible secret" for many years.

But with the Internet, plagiarism in the fashion industry will be easier to judge. Because of information symmetry and data time queries, designers and brands can no longer have any luck.

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Despite this, luxury brands rarely respond positively to plagiarism allegations, while Chanel and Gucci are the only two luxury brands that have responded positively in recent years. More luxury brands choose to wait with silence.

Last year, Balenciaga and Calvin Klein's two plagiarism accusations failed.

Swiss Beatz, a music producer, accuses a shirt of the Balenciaga 2018 spring and summer men's suit almost completely replicated a design of Ruff Ryders in 2000, without asking her permission.

Calvin Klein's orange cloak is suspected of plagiarizing the first design of Coach, a fashion pioneer Bonnie Cashin in 1978.

The picture is Bonnie Cashin 1978 (left) and CALVIN KLEIN 2018 spring and summer series (right).

It has been more than a month since the release of Instagram post on Diet_prada 1 23. The incident has not caused mainstream media coverage.

Dior chooses to deal with silence.

But for today's hottest creative director, Maria Grazia Chiuri, such a response will bring risks.

In 2016, Maria Grazia Chiuri replaced Raf Simons to join Dior, which led to a radical innovation in the fashion house. The most prominent one included the new feminist stance she gave Dior.

Some analysts point out that introducing the feminist stance into Dior has brought the right political protection to the brand, and under such a politically correct premise, plagiarism charges may be unfavourable to the brand's new image.

Many comments below Diet_prada post will point to ELLE India cover star Sonam Kapoor.

Sonam Kapoor, who was unaware of the alleged plagiarism incident, fell into a passive situation.

On the other hand, although the newly released Dior 2018 spring and summer fixed series is once again popular in the industry, the innovation capability of Maria Grazia Chiuri has recently been questioned.

Fashion critics say that the profile created by them lacks variety and is very simple. It also uses many design elements in the Valentino era.

The praise for the spring and summer Gao Ding series is mostly concentrated in the morning of Stephen Jones's hat decorations and stage chessboard scenes, and fashion itself lacks originality.

The picture shows the 2018 Dior spring and summer advanced custom show.

The cruelty that more and more luxury brands begin to recognize is that when faced with the new generation of consumers, they will soon change interest once the brand no longer offers freshness.

In addition, the change of CEO will also bring more concussion to the follow-up work of Dior and Maria Grazia Chiuri.

In November 9th last year, Pietro Beccari, the chief executive of Italy luxury brand Fendi, was appointed by the LVMH group as the Dior brand CEO, while Sidney Toledano, who served as Dior CEO for 23 years, served as chairman and chief executive officer of LVMH fashion group.

The challenge for Petro Beccari will be to further advance the Dior fashion business that has just merged into LVMH.

Although this year's 70th anniversary brand has been stable under the leadership of Sidney Toledano, its average annual growth has been 12% since 2000, but it is still threatened by the sudden emergence of Gucci and other brands.

According to earlier analysis, the suspense that the new CEO joins Dior to leave to the industry is whether he can, like Sidney Toledano, agree with the design direction of Maria Grazia Chiuri.

According to the pformation of Pietro Beccari to Fendi, he also tends to take a positive attitude towards brand younger. But the degree of running in between the two is still to be observed.

Despite the fact that luxury brands have been accused of embezzlement or plagiarism, brand image will be the most sensitive topic for Dior with greater ambitions.

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