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[Lu Tai Textile] Innovation Breakthrough Product Design "Online" Force

2020/3/26 11:52:00 3

Ru Tai Textile

In the face of the current market situation, Lu Tai textile continues to make breakthroughs, through chain design and development, effectively integrate resources, accurately and quickly meet customer needs, achieve rapid product iteration and innovation, take customized design and development path, and better meet customer and market needs.

Since February, Lu Tai textile has started from the market analysis, and has constructed the design competitiveness according to the different sales area and product demand changes.

Innovative customer service mode, dedicated to carry out customized customer service. From the source of product development, such as product planning, material development, etc., it participates in the product development process of customers. Designers and customers are transformed from original face-to-face services to online services. With the help of small video products, e-books, and WeChat, QQ and other social media, designers communicate directly with customer designers to help customers design and develop products. In knitted, functional and printing products, we take customers' product pain points as the starting point of design and development, and diversify products to create competitive strength of products.

new product development

We should strengthen the development of new products and constantly improve product performance in terms of product functionality and comfort. In the trend design of the two quarter of each year, the trend of Europe and the United States is completely separate, and the popular fabrics are launched respectively, and the market is more targeted. The combination of fabric color and garment style innovation, both garment and fabric customers, provides product application guidance from the perspective of clothing.

We should pay attention to the cooperation between upstream and downstream industrial chains, give full play to the advantages of the industrial chain and supply chain, and develop products that are more suitable for the market and meet the needs of customers. Lu Tai textile integrates different product resources from different factories to form collection for women's clothing to meet the needs of women's brand customers. In the customized design process, we guide customers to product iteration and realize the upgrading of design service value based on customer needs. The garment design service is constantly innovating, enhancing the process details, category and quality, and innovating at the same time. At the same time, it starts to use the 3D virtual sample simulation effect to display and recommend the clothing customers, and effectively economize the development cost of sample clothing, which is in line with the current trend of intelligent development.

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