SS26 Premier È Re Vision Trend Preview Release

Picture: (from left to right) Mr. Mu Xishi, Economic Counsellor of the French Consulate General in Shanghai, Ms. In è s Ginon, President of Greater China of Zhiao Exhibition, and M Joan Valadou Mr. Wang Du, Ms. Florence Rousson, Chairman of the Board of Directors of Premier è re Vision, and Mr. Ye Shouzeng, Founder of Zhihe Kafen Group

As one of the wind vanes in the global fashion industry, Premier è re Vision recently released its SS26 PV Trend Preview, and held an offline forum and exchange cocktail party in Shanghai ICCF Hekafen Garden. This is also after the epidemic, Premier è re Vision Paris' first offline trend preview release activity in China. Ms. Florence Rousson, Chairman of the Board of Directors of Premier è re Vision, and M Joan Mr. Valadou Wang Du and Mr. Ye Shouzeng, founder of Zhihe Kafen Group, delivered speeches at the event, and invited brand representatives, domestic core supplier partners, guests from industry associations, and media participated in the event.

　　Première Vision is an internationally renowned spin The comprehensive event in the fashion field attracts tens of thousands of professional visitors from more than 120 countries every year. The exhibition covers six sectors: fabric, leather, yarn, garment manufacturing, pattern, accessories, and Smart Creation Intelligent environmental protection creation, Sport&Tech sports and technology, Maison Featured exhibition areas such as d'Exception Advanced Creative Workshop, with its rigorous exhibitor screening system, forward-looking trend insight and comprehensive sustainable system, cover target fields such as luxury goods, high-end market, middle end market and extensive distribution, and provide different brands with inspiration and solutions, Make it an important window for observing and tracking structural and cyclical changes in the global fashion industry.

Picture: Ms. Florence Rousson, Chairman of the Board of Directors of Premier è re Vision, introduces the 2025 global exhibition plan and highlights of Paris

　 2025 Premier è re Vision Paris

Premier è re Vision Paris will usher in innovation and transformation in 2025, and two distinctive and complementary exhibitions will be held throughout the year, respectively in February and September. The February exhibition will be held from February 11 to 13. Maison returned this year The d'Exceptions Advanced Creative Workshop will continue to appear during the exhibition in February next year, presenting more products that are creative first and pursue exquisite craftsmanship and technology.

In order to better provide exhibitors and professional visitors with more accurate and convenient procurement information, this exhibition can not only obtain seasonal inspiration and solutions through the inspiration trend area and procurement solution trend area, but also provide visitors with digital service upgrading, linking from product information in the trend area to exhibitors' information, platinum club, PV Services such as Cube and the program of special guests focus on high-end product display and procurement docking services. A series of new functions of the Premier è re Vision application further enhance the communication convenience between visitors and exhibitors.

Preview of spring/summer 2026 trend

　　Première Vision releases product trends covering color trends, fashion season concept trends, sustainable development trends, as well as fabric, accessories, leather and other fields based on deep insight into both ends of the supply chain to provide professional support for the industry. These trends are not only based on the understanding of upstream technology breakthroughs and the design direction of supply chain source products, but also based on Premier è re Vision pays close attention to the rapidly changing consumer trends, and cooperates with IFM Paris Fashion Institute to jointly release consumer research every year, which fully reflects the forward-looking insight into the future market. The trend breakthrough category launched every quarter covers the inspiration of different product development fields, meets the needs of different market segments, leads the direction of product design, and profoundly affects the commitment of the whole industry.

At Premier è re Vision, color is the core element of the creative process. This is a new season. It not only represents the practical action to deal with climate challenges, but also contains the deep meaning of restart and innovation. The color series of this season is carefully divided into three main lines, which are closely connected with the theme of this season. On the spot of this preview activity, Premier è re Ms. Zhang Luyang, China Marketing Manager of Vision Paris, shared this trend with the guests.

Ms. Zhang Luyang, China Marketing Manager of Premier è re Vision Paris, shared the preview of this trend for the guests

Trend 1: Re Fresh is fresh - through the injection of fresh energy, it is revitalized and emphasizes "freshness".

Based on the innovation and upgrading of technology and industry, it aims to inject new vitality to actively respond to the challenges of climate change.

Trend 2: Re Set thinking reset - reshape our way of thinking, revitalize and live in the present.

Welcome every moment with an open mind, cherish the present beauty, enjoy life, and live your true self.

Trend 3: Re Store connection repair - repair, innovate and reuse on the basis of respecting the original form.

Look forward to the future and pursue innovation. At the same time, we draw wisdom from tradition and the past, and explore technology and inspiration that can match the challenges of today. Reconstruct the links and adjust the products to meet the current actual needs.

SS26 PV Trends, created by the Premier è re Vision fashion team, will be officially released during the Premier è re Vision Paris Exhibition in February next year.

In addition, a number of trend areas with different themes will bring more creative thinking to the audience. Among them, the inspiration trend area will use unique scene design to make the industry audience feel the new materials under the guidance of the trend theme and inspiration concept of this season in a more immersive and visual way. The trend area of environmental protection and sustainability will further elaborate the sustainable system of the exhibition, and continue to use the A BETTER WAY sustainable procurement plan guides the industry to carry out sustainable transformation and education.

Premier è re Vision Chairman of the Board of Directors and Zhiao Exhibition Group Fashion sector Florence, General Manager Ms. Rousson said: "China is a very important market for us, so we chose to release this trend preview with the world at the same time. We hope to strengthen communication with more Chinese industry insiders on the occasion of the 60th anniversary of the establishment of diplomatic relations between China and France, and jointly help the textile industry move towards a new era."

Recent exhibition arrangement

Premier è re Vision New York: January 14-15, 2025 | July 15-16, 2025

Premier è re Vision Paris Exhibition: February 11-13, 2025 | September 16-18, 2025

Premier è re Vision Made In France: April 2-3, 2025

Premier è re Vision Montreal: April 22-23, 2025

Premier è re Vision Denim: May 21-22, 2025 | December 3-4, 2025

Premier è re Vision Blossom: June 4-5, 2025 | December 10-11, 2025

About Premier è re Vision

　　Première Vision Pinruizhishang Paris Exhibition is a world-famous exhibition Clothing raw material exhibition , held every February and September in Paris, France. The exhibition gathers resources from well-known suppliers in the industry, covering six sectors of fabric, leather, yarn, garment manufacturing, pattern, accessories, and smart Creative intelligent environmental protection creation, Sport&Tech sports and technology, Maison d'Exception Creative Handicraft Workshop and other special exhibition areas. Première Vision fashion team's trend tasting and sharing during each exhibition, and Trend The presentation of exhibits in the Area trend area has become an important wind vane for each season of the clothing industry, guiding the industry to explore new materials and key color trends.